Berkshire’s Specialty Insurer to Sell Business-Crisis Coverage

Warren Buffett’s Berkshire Hathaway Inc. will begin selling coverage through its specialty insurance unit to businesses to help manage costs of responding to reputation-damaging events.

The new coverage provides as much as $100,000 to hire a crisis-management consulting firm to advise policyholders after accidents, violence, contamination or other events that can lead to negative media coverage and public perception, according to a statement today from the unit of Omaha, Nebraska-based Berkshire that was distributed by Business Wire.

(Editor: Dan Kraut)