Crawford & Company Names Swain President & CEO

Bruce Swain has been named Crawford & Company’s president and CEO.

The company’s board of directors appointed Swain to the top post after serving a stint as interim president and CEO since January 1.

Crawford in January launched a new global operating structure which the company said was designed to accelerate its strategy to deliver an integrated service model and strengthen collaboration across geographies. That move put Crawford operations under two divisions: U.S. Operations and International Operations.

Related: Swain in as Interim CEO of Crawford, Verma Heading to Alight

Swain will continue to serve as a member of Crawford’s executive leadership team and the company’s board of directors. He has been with the company for more than three decades, including 19 years as chief financial officer.

Crawford also announced that Jesse Crawford, Sr., a member of its board of directors since 1986 and a former board chair, will not to stand for reelection at the 2026 annual shareholder meeting to be held on May 14. The board plans to appoint Crawford as an honorary member of the board and confer upon him the title of emeritus officer of the company. As the son of founder Jim Crawford, he has played a role in guiding the company through multiple decades of expansion and transformation.

Related: Crawford Survey Shows Sustainability Becoming A Bigger Factor in Claims Decisions

Atlanta-based Crawford is a leading provider of claims management and outsourcing services to insurance companies and self‐insured entities serving clients in more than 70 countries.