P/C Insurance Editor Sclafane Joins Wells Media Group

November 6, 2012

Susanne Sclafane has joined property/casualty insurance media company, Wells Media Group, as Senior Editor. In her new position, Sclafane will be in charge of improving the company’s content and services to meet the information needs of high-level property/casualty insurance company executives.

Sclafane is an experienced insurance journalist who spent 16 years at National Underwriter Co., rising from staff writer to managing editor of that company’s flagship property/casualty magazine.

Most recently, Sclafane was with the professional services firm, Advisen, where she had sole responsibility for several quarterly digital journals on management liability, employment practices liability and cyber insurance.

Prior to entering insurance journalism, Sclafane, who has a degree in Mathematics, worked for the National Council on Compensation Insurance, The Atlantic Mutual Companies and Coopers & Lybrand in actuarial consulting and supervisory positions. She is a fellow of the Casualty Actuarial Society and member of the American Academy of Actuaries.

“She brings a unique combination of journalism and insurance knowledge and experience to our team,” said Mitch Dunford, CEO of the insurance media firm. “With her help, we will be able to focus on meeting the specific information needs of the P/C carrier C-suite like never before, while also continuing to serve agents, brokers and other professionals in the P/C industry.”

Wells Media Group is best known for its flagship Insurance Journal national and regional magazines and web site, www.InsuranceJournal.com, which is the highest trafficked property/casualty insurance web site in the world, according to alexa.com and compete.com.

The company has been growing in the past few years even as the economy and the publishing industry have struggled.

Wells Media Group opened its popular Academy of Insurance in 2011, re-launched its www.ClaimsJournal.com web site and debuted its Claims Journal magazine in 2011, and recently unveiled a redesign of its insurance product web site, www.MyNewMarkets.com.

Mark Wells, chairman of Wells Media Group, said the addition of Sclafane is in keeping with his firm’s track record of investing in its content and technology at a time when other publishers are pulling back.

“We are constantly striving to improve the quality and relevance of the content we provide. We are never satisfied and always looking to improve,” Wells said. “We are also proud to be a leader in providing our information wherever insurance professionals want it, whether in print, online, their smartphone or iPads.”

Sclafane, who will work out of New York, said she has observed Wells Media Group’s growth and innovation for years.

“I am excited be joining a team of talented editors whose work I have read and admired for years, and to be associated with an executive team that has put Wells Media out in front with its groundbreaking launches of daily email newsletters and video news for insurance professionals,” Sclafane said.

San Diego, Calif.-based Wells Media Group serves the property/casualty insurance industry. Its services include national and regional Insurance Journal magazines; the global and U.S. P/C insurance industry’s leading website, InsuranceJournal.com; a website www.ClaimsJournal.com and Claims Journal magazine for P/C claims professionals; an online database of available P/C markets, www.MyNewMarkets.com; a new media site featuring insurance industry videos and podcasts, www.InsuranceJournal.TV; and the Academy of Insurance, an online learning center for P/C insurance professionals.

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