Atlas General Insurance Services, LLC, Announces Its Expansion into Tennessee with Opening of Dedicated Marketing Office

By Newswire | September 10, 2013

San Diego, CA, 9/10/13 – Atlas General Insurance Services, LLC, a national multi-line program manager, is pleased to announce the opening of a dedicated marketing office located in Knoxville, Tenn. The new office will be lead by industry veteran Garland Byrd who currently serves as the vice president of marketing for Atlas General Insurance Services.

Garland Byrd is a successful insurance executive with more than 20 years of experience in the industry. Byrd most recently served as the director of marketing for a national multiline program administrator and general agency and their affiliated insurance carrier. In his position, Byrd directed all aspects of the marketing strategy for the companies and was responsible for the successful design and rollout of a marketing campaign that led to nearly 30,000 appointed agencies with representation in every state. He was also responsible for securing the endorsements of several industry trade groups, which greatly benefited the company.

Heather Butts will join Byrd in the Tennessee office, serving as an internal marketing representative. Butts will be responsible for the growth and development of Atlas’ independent agent and broker relationships throughout the country. Prior to joining Atlas, Butts worked as both a customer service representative and producer at a leading independent agency in Luverne, Ala. Butts most recently worked as a licensed sales producer for an Allstate agency in Knoxville, Tenn.

In addition, Atlas has hired two veteran Marketing Representatives, Lowrey Young and Ron Cooper. Young, located in Olive Branch, Miss., is an experienced insurance marketing professional with over 20 years of experience in the industry. Prior to joining Atlas, Young served as a marketing representative for a national multi-line program administrator and general agency. In his position, Young was responsible for new business development and growth of existing relationships with independent agents in Tennessee, Mississippi, and other Midwestern states. Before entering the wholesale marketing arena, Young gained experience working as a retail producer in Memphis, Tenn. early in his career.

Ron Cooper, a native of coastal South Carolina, joins Atlas with over 20 years of insurance experience and valuable business relationships. Recently, Cooper served as a marketing representative for a national multiline program administrator and general agency. In his position, Ron managed a multi-state territory that included South Carolina, Georgia, and North Carolina and opened new territories in Florida, Texas and California. Previously, Ron was the owner of an independent insurance agency located in Georgetown, S.C. Ron is currently based in Columbia, S.C.

Bill Trzos, founder and CEO of Atlas General stated, “I am very pleased to be opening a dedicated marketing office in Knoxville, Tenn. This office was created to facilitate our rapid growth from our home base in San Diego, Calif. to a countrywide footprint. Garland and his team are an instrumental part in our national expansion and they are fully committed to providing best-in-class customer service to our client base. Our company will continue to develop new products to service the needs of many retail insurance agencies.”

About Atlas General Insurance Services®
Atlas General Insurance Services is a full service general insurance agency that offers a wide range of insurance solutions. Atlas has expertise in developing and underwriting programs with a variety of insurance carrier partners. Atlas has the primary goal to provide exceptional service and unique options for its clients.

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