South Carolina Tipsters Who Report Drunk Drivers Could Get $100

Tipsters who report drunken drivers in Columbia, S.C., can get a $100 reward under a new initiative.

The Report A Drunk Driver program was launched Friday by AAA Carolinas’ Foundation for Traffic Safety and officials with the City of Columbia.

People can call 911 and give details about someone they suspect of driving drunk. The calls will be coded specifically for the RADD campaign, and tipsters get $100 if the person is convicted.

AAA says South Carolina ranks third highest in the nation for drunken driving deaths per vehicle miles traveled. In 2011, Richland and Lexington counties recorded 13 percent of the state’s drunken driving deaths.