Conn. AG Says GEICO to Pull ‘Misleading Charo’ Ad

September 17, 2006

  • September 18, 2006 at 10:48 am
    FCASCPCU says:
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    Blumenthal is a real killjoy. The Charo ad was my favorite!

  • September 18, 2006 at 1:27 am
    FCASwannabe says:
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    I\’m still amazed that nobody\’s been called to task on the claim of how much money GEICO saves customers. The universe of the average savings amount is customers who have switched from another carrier to GEICO. Presumably, those people whose current carrier is cheaper would not switch. Therefore, GEICO\’s \”average savings\” compared to the rest of the industry is probably alot less (perhaps even non-existent).

  • September 18, 2006 at 2:03 am
    Mark Spitzer says:
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    Read the fine print on the commercials. The savings is calculated on the average of customers who saved using GEICO, not on the average of all customers. AIG is doing the same.

  • September 18, 2006 at 2:07 am
    FCASwannabe says:
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    That\’s what I said, or meant to say.

    Don\’t you think that it\’s misleading to imply that your product is cheaper than your competitors if you only look at the difference in average price for those who selected your product based on price?

  • September 18, 2006 at 2:23 am
    steved says:
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    Average savings !! I don\’t believe it. The geico add says they save an \”average\” of $500 for their customers in Texas, I dont\’ believe that is an average. I once saved a client $1,800 from a State Farm policy, however that is certainly not an average. the average is more like $100.
    $500 is an awfully high Average, i\’m sure
    no one follows up however and makes them show all their new policies and figure an average.!!
    I also agree with the one guy that Charo was his favorite ad, me too,, love to see her coochee, coochee !!

  • September 18, 2006 at 2:28 am
    mrrisksale says:
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    All of those ads that tout specific amounts saved are misleading. Anyone in the insurance industry knows that including the carriers that do it. There are so many variables in writing a line that its impossible to generalize. The fact is that there is only a finite amount of preferred risk drivers out there and too many carriers with capacity especially with homeowner withdrawals in the market. They\’ve gotten too desparate for business.

  • September 18, 2006 at 2:37 am
    Olivia says:
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    I wonder how many people would actually purchase insurance with GEICO just because of something said by Charo.
    I think Mr Attorney General is taking things a little too seriously. I wonder if he\’ll attack the little Gecko next? I hope he doesn\’t ask them to discontinue the ad they have with the little Gecko riding in the car, he has on a seat belt, but he\’s not sitting in a booster seat and it\’s obvious he is under the weight and height required to ride without one.

  • September 18, 2006 at 2:56 am
    JINGLE says:
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    I love Charo!! Get real, can\’t we all just relax here and enjoy the humor? If you\’re swayed by this ad, you much more serious issues to contend with in life dude!
    CHARO FOR PRESIDENT!
    We love you Charo oxoxoxo

  • September 18, 2006 at 3:36 am
    CPCUwannabe says:
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    Is Coochee Coochee a defined term under the policy?

  • September 18, 2006 at 3:42 am
    V in C town says:
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    I love it: Is coochie coochie defined in the policy?….Ha!

    Geico was just a pawn. The auto industry saw a small opening in the language of the commercial and saw and opportunity to complain about someone totally unrelated if you ask me….I\’ll be the complainers were lead by body shops who do shotty, careless work and couldn\’t begin to quailfy as any carrier\’s preferred shop. The commercial only needed fine print to advise Geico is not a licensed auto repair shop…I agree, lighten up Blumenthal.



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