Raise Awareness & Stay Top of Mind

Website Advertising 2027

Raise awareness and stay top of mind with a banner campaign on ClaimsJournal.com.

ClaimsJournal.com ranks #1 for “claims news” on Bing and Yahoo, and #2 on Google—second only to sister outlet Insurance Journal—making it one of the most discoverable sources of claims industry news.

Confirmed Aug 5, 2026
56,320
Users per Month
Google Analytics, Avg Jan–June 2026
6.91%
Year Over Year
Google Analytics, Avg Jan–June 2026

Types of Claims Adjusted

Commercial Property54%
Commercial Liability52%
Large Loss48%
Dwellings / Homeowners46%
Bodily Injury41%
Personal Property37%
Commercial Auto37%
Personal Auto33%
Personal Liability33%
Inland Marine30%
Workers' Comp28%
Flood20%
Publisher Data, July 2026

Title / Job Function

Claims Leadership & Professionals35%
Executive Leadership20%
Legal & Litigation13%
Risk Management7%
Agency, Broker & Producer7%
Compliance & Investigations4%
Underwriting, Actuarial & Product4%
Operations2%
Marketing2%
Insurance Management2%
Government2%
Publisher Data, July 2026

Top Company Types

Insurance Carriers32%
Retail Agencies, Wholesale Brokers & MGAs25%
Claims & Insurance Services21%
Legal & Expert Services11%
Technology & InsurTech4%
Risk Management & Government4%
Industry Organizations2%
Education & Training2%
Publisher Data, July 2026

Company Revenue

XLarge ($1B+)40%
Large ($200MM–$1B)13%
Medium-Large ($50MM–$200MM)11%
Medium-Small ($10MM–$50MM)15%
Small (<$10MM)22%
Bombora, August 2026

Company Size

XLarge (5,000+ Employees)36%
Large (1,000–4,999)13%
Medium-Large (200–999)13%
Medium-Small (50–199)13%
Small (1–49)24%
Bombora, August 2026

Household Income

$150k+23%
$100k–$150k18%
$50k–$100k31%
<$50k28%
Quantcast, July 2026

Education Level

College47%
Grad School24%
Quantcast, July 2026

Top Purchases Planned in the Next 12 Months

  • 31% Claims Tech / AI (of any kind)
  • 28% Education / Training
  • 19% Forensic Expert / Engineer
  • 15% Staffing
  • 11% Indep. Adjusting Service
  • 9% Subrogation
  • 9% Claims Outsourcing
  • 7% Claims Processing / Payment
  • 7% Appraisal Services
  • 6% Property Restoration / Cleaning
  • 6% Temporary Housing
  • 4% Salvage
  • 2% Auto Body Repair
Publisher Data, July 2026

Website Sponsorship Positions

40,000+ Impressions 120,000+ Impressions 240,000+ Impressions 480,000+ Impressions
a $012 cpm $012 cpm $012 cpm $012 cpm
b $012 cpm $012 cpm $01 cpm $01 cpm
c $01 cpm $01 cpm $01 cpm $01 cpm
d $01 cpm $01 cpm $01 cpm $01 cpm
e $01 cpm $01 cpm $01 cpm $01 cpm
f $01 cpm $01 cpm $01 cpm $01 cpm
g $01 cpm $0 cpm $0 cpm $0 cpm

All rates are net. Recommended monthly impressions: 40,000.

Most units may appear on either desktop or mobile sites.

Banner Enhancements

  • Off-Site Retargeting — Your brand, seamlessly integrated into our audience's online journey.
  • Off-Site Account Based Marketing — Give us a list of domains, and we'll deliver your ads to them.
  • Keyword & On-Site Retargeting — Your banner served on the topic page of your choice (AI & Tech, Expert Viewpoints, etc) and then retargeted to those visitors on-site.
  • Targeted Positioning — Your banner served alongside the article of your choice.
  • Geo-Targeting — Your banners served only to readers in the states you specify.
  • Rich Media — Add video or HTML5 interactivity to your campaign.
  • Home Page Takeover — Your ads and your ads only in every banner unit on the home page! Based on availability.
Claims Journal Website

Sitewrap Banner

Our most high-profile creative unit allows you to align yourself with the highest-trafficked P/C claims specific news site on the planet.

Your giant banner is displayed full screen above and around the site.

The side portions of your banner are visible on screen for the entire time the reader is on the page—even after scrolling to the very bottom.

5-Day Sitewrap Package · Monday–Friday of Your Choice
$0,123$0,234$0,345$0,456

Specs & Best Practices

  • Materials are due 10 working days prior to launch.
  • A Monday start date is recommended for maximum impressions.
  • The entire 1580x850 image should feel like a single piece with a single call to action. (Clickable area is the topmost 150px above the site masthead.)
  • Smaller file size is recommended for faster load time / improved ad visibility.
  • News cycles vary. Impressions will range from 7,500 - 15,000.

Request More Info

Call us now at 800-897-9965 x125 or submit this form.

Thank You!

We appreciate your interest
and look forward to connecting with you soon.