Insurance Industry’s Text-to-Give Campaign Supports 4 Charities

A new text-to-give campaign as part of the Insurance Industry Charitable Foundation (IICF) Week of Giving will generate donations for four well-known national nonprofits. During October, insurance employees can donate $5 by texting INSURANCE to 50555. Donations also can be made online at IICF’s web site, www.IICF.org.

Held October 13-20, IICF Week of Giving includes the organization’s insurance volunteerism program along with the personal giving campaign.

This new fundraising effort widens the positive impact that the insurance industry makes, noted Bill Ross, CEO of IICF. “The leaders of IICF invite every insurance professional to make a personal donation either via text message or online. Together, the insurance industry can make a powerful statement about the industry’s commitment to the community.”

Benefiting nonprofit organizations are:

The IICF was established in 1994 and is completely directed and funded by the insurance industry. The foundation unites the collective strengths of the industry to provide grants, volunteer service and leadership. Since its inception in 1994, IICF has contributed more than $18 million in grants to charities and 155,000 volunteer hours to hundreds of community nonprofit organizations. IICF is a registered not-for-profit organization under section 501(c)(3) of the IRS code.